Programs used: Procreate, and Illustrator.
In collaboration with The Agency at Mohawk College, my peers and I worked together to help rebrand a local charcuterie business. For this project we worked in teams to design logos, and brand assets to present to the client.
The logo I proposed to my team is inspired by a wheel of brie, a cheese commonly included on charcuterie boards. The accenting stem of rosemary references the herbs and flavours commonly experienced in charcuterie. The illustrated portion of the logo was hand drawn, and recreated in vector format using Illustrator.
This was the logo my team voted we present to the client.
Image only, and text only versions of the logo for flexibility.
Illustrations of other common charcuterie ingredients used to accent designs. Here they're combined to created a pattern which can be used; on the website, on printed materials like wax paper, greeting cards, or packaging.
